Legal Marketing 101
An introduction to legal marketing for non-marketing staff with practical, step-by-step instructions
This online course is for non-marketing people in law firms to learn practical ways of improving their firm’s market visibility and boosting client acquisition.
Do you spend a considerable amount of time trying to figure how to find new clients, but you’re still not sure what works and what doesn’t?
What do your marketing efforts look like: Haphazard, hit and miss?
Are you sick of missing out on projects to big firms although you have the same qualifications and expertise? Wouldn’t you like to compete on an even footing?
If I could show you how to fast-track your firm’s growth with some basic marketing activities, would you be interested in finding out more?
What if I told you that I had a proven method to put you and your firm on the map without breaking the bank? This is how.
A cost-effective alternative to hiring a full-time marketing specialist is to train your non-marketing staff to learn basic legal marketing skills. This way you can scale your marketing activities to suit your firm and your budget.
Why this course?
- Boost your client acquisition
Learn strategies to attract and retain more clients, enhancing your firm's growth and stability.
- Improve your market visibility
Stand out in a crowded market with targeted, effective marketing techniques.
- A cost-effective solution
Save on hiring external marketing professionals by upskilling your existing team with the skills and knowledge to manage basic marketing tasks efficiently.
Law Firm Marketing
Marketing legal service is different to marketing any other product or service.
Big firms employ legal marketing specialists or consultants.
Small firms usually don't have the financial resources to do that.
And that’s why smaller firms are missing out on projects they’re well qualified to handle.
Wouldn’t you like to compete on an even footing?
Let me help you transform your firm by tapping into my 20 years of experience
in legal marketing to get the most value and the quickest results.
You will agree that experience gained over time is priceless.
A curated course like this could easily sell for $1,500.
Of course, if you don’t have a marketing budget, that might be a bit steep.
Good news: Until 31 March 2025 the course is available for only $497.
- You will have immediate online access to a user-friendly, hands-on course, taking you through all the marketing options for law firms, with step-by-step instructions you can implement right away.
- The course has 20 modules that you can do at the pace that suits you.
- Included is a one-on-one, 45-minute coaching session with each delegate during or after they have completed the course.
- And that is not all. Also included is a consultation (online or via email) with the managing partner or the owner of your firm before the course starts to discuss where you’re at and what you want to achieve with your firm in the next 12 months.
Imagine, by next year this time you could have accelerated your firm’s growth from a small also-ran to a highly regarded competitor in the industry.
To recap.
This limited time offer includes:
- An online consultation to discuss the vision for your firm.
- Immediate online access to a user-friendly, hands-on course, taking you through all the marketing options for law firms, with step-by-step instructions you can implement right away.
- Regular Q&A sessions with all delegates.
- A 45-minute individual coaching session with each delegate to address specific issues and provide further practical advice on how to implement your marketing activities.
- Access to the online course material for 12 months, and a PDF reference guide with all the information.
- After that, regular email updates on new developments or practices in legal marketing.
Invest in our Legal Marketing 101 course and watch your team transform
into effective marketers, driving growth and success for your firm.
Give your firm a chance to stand out in a crowded market through
targeted and effective marketing techniques.